Curiosity . Tangibility . Positivity
Rui has ten years of experience leading in-house new product innovation (NPI) through the synergy of design, technology, and business in a global setting.
Motivated by curiosity and the desire to bring a ray of hope into people’s lives, he has taken evolving roles as design lead, design engineer, and strategist across diverse fields and industries to explore and examine the reciprocal relationships between design and technology, and to understand their values, potentials, and impacts on the scale of individuals, society, and the environment.
His most recent research focuses on the future of design innovation in the areas of tangible human-machine interaction and anthropometry-informed design practice for smart wearables.